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    • Hi Neil,

      Just a quick thank you for the web site. I just got a phone order from it! She was ringing from Sydney!!

      Thanks heaps, that’s an order I would have missed out on if it wasn’t for you

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      —Emma Cunningham

Affiliate Marketing – The Basics

affiliate marketingAffiliate marketing (sometimes referred to as a publisher or partner) is a marketing practice in which an advertiser or merchant rewards affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts.

Imagine that you could earn commissions on a popular brand-name product just by placing a link on your website or in your email or newsletter. That, my friends, is “Affiliate Marketing“!

OK… So it’s not quite that simple, but it doesn’t have to be complicated either.

If you want to become an affiliate, you first need to choose either a product you want to sell, or an account management service. You will end up with both, but the choice of one will determine the choice for the other. If you choose the product first, the advertiser will direct you to the account management service that they already work with. If you choose the account management service first, they will provide you with a list of merchants that they do business with.

To see if your favourite product or company offers an affiliate program, go to their website and check the menu bar or the bottom of the screen. Look around for the word “affiliate”. Click on that link, read about their program and requirements, and fill out their application. Some companies require specific types of websites to place their links on. They will email you all you need to know to get started.

If you don’t know what specific product you would like to promote, or if you want to promote several, I recommend browsing the participating merchants on the account management service’s website.

Try to stick to products or ideas that you are familiar with and passionate about. It will be much easier to market to your visitors if you can add value to the link you want them to click on. Personal recommendations or stories will get way better results than just a banner or solo text link. Give them a reason to “click here”.

Welcome to the world of Affiliate Marketing! Good luck with your new venture!

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